#RoughLife

Welcome to Ruffles' Tumblr!

RUFFLES Deep Ridged Loaded Bacon & Cheddar Potato Skins Flavored Potato Chips, with wayyy too many filters…

Man was this thing heavy…

BBQs are always awesome until you forget the buns…

The official unboxing video is finally here!

You need to be willing to do anything for the best seat in the house, including camping out at your buddy’s place the night before the big game. He won’t mind.

Keep seeing pictures of the Pizza Cake but don’t know how to make one? Just order a bunch of pizzas, stack em’, invite over friends, and voila! Pizza Cake time! 

Life’s rough when anything in a taco shell is considered a taco. Thankfully, there’s the RUFFLES chips taco. 

If you’re trying to impress the ladies, give em’ the dip in a rocks glass.

Do you see how much fun this bag of RUFFLES Chips is having!? DO YOU!? This could be you in Las Vegas if you win our World Series of Poker sweeps: bit.ly/1hg1z4S

Sweepstakes Rules: http://bit.ly/1veNdHA

Life’s rough when the person next to you hogs the armrest… http://bit.ly/1vutaFx 

It’s the postseason, we get it.

Put the shades away, Ace, and look for specially marked World Series of Poker bags of RUFFLES chips. You could win $10MM. http://bit.ly/1hg1z4S

Ridges so deep, makes the Pacific Ocean look like a kiddie pool.

It was not a mechanical error, there are special World Series of Poker bags of RUFFLES chips floating around that offer a chance at $10,000,000. Learn more about it here: http://bit.ly/1hg1z4S

Things just got deep.